Privacy Policy for Handling Personal and Device Information

Privacy Policy

This Privacy Policy outlines how we collect, use, and disclose your personal information when you visit or make a purchase from https://electronook.com/ (the “Site”), ensuring transparency about our practices.

PERSONAL INFORMATION WE COLLECT

Upon visiting the Site, we automatically gather specific information about your device. This includes details about your web browser, IP address, time zone, and some of the cookies stored on your device. While you navigate through the Site, we also collect data on the individual web pages or products you view, the websites or search terms that directed you to our Site, and the way you interact with our content. We refer to this automatically collected information as “Device Information.”

We utilize several technologies to gather Device Information:

“Cookies” are small data files placed on your device, often containing an anonymous unique identifier. These help us enhance your user experience by remembering preferences. For further details on cookies and instructions on how to disable them, please visit http://www.allaboutcookies.org. Additionally, we use “Log files” to track actions on the Site, collecting data such as your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps. “Web beacons,” “tags,” and “pixels” function as electronic files that record information about how users browse the Site. [[INSERT DESCRIPTIONS OF OTHER TYPES OF TRACKING TECHNOLOGIES USED]] Furthermore, when you make or attempt to make a purchase on our Site, we collect crucial information from you, including your name, billing address, shipping address, payment details (such as credit card numbers [[INSERT ANY OTHER PAYMENT TYPES ACCEPTED]]), email address, and phone number. We collectively refer to this as “Order Information.”

[[INSERT ANY OTHER INFORMATION YOU COLLECT: OFFLINE DATA, PURCHASED MARKETING DATA/LISTS]]

In this Privacy Policy, when we mention “Personal Information,” we are discussing both Device Information and Order Information.

HOW DO WE USE YOUR PERSONAL INFORMATION?

We primarily use the Order Information we collect to fulfill any orders placed through the Site, which includes processing your payment details, arranging for shipping, and providing you with invoices and/or order confirmations. Moreover, we utilize this Order Information to:

Communicate with you, assess our orders for potential risk or fraud; and, in alignment with your preferences, provide you appropriate information or advertising regarding our products or services. [[INSERT OTHER USES OF ORDER INFORMATION]] The Device Information is utilized to screen for potential risks or fraudulent activities—particularly through your IP address—and to generally improve and optimize the Site. This includes generating analytics about user interactions and assessing the effectiveness of our marketing campaigns. [[INSERT OTHER USES OF DEVICE INFORMATION, INCLUDING: ADVERTISING/RETARGETING]]

SHARING YOUR PERSONAL INFORMATION

We may share your Personal Information with trusted third parties to facilitate the purposes outlined above. For instance, we use Shopify to power our online store. You can read about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy. To better understand how our customers interact with our Site, we also leverage Google Analytics. You may find out more about Google's usage of your Personal Information here: https://www.google.com/intl/en/policies/privacy/. If you prefer, you can opt-out of Google Analytics by visiting: https://tools.google.com/dlpage/gaoptout.

Additionally, we may share your Personal Information to comply with laws and regulations, respond to lawful requests such as subpoenas or search warrants, or to protect our rights as needed.

[[INCLUDE IF USING REMARKETING OR TARGETED ADVERTISING]]

BEHAVIOURAL ADVERTISING

As highlighted previously, we harness your Personal Information to deliver targeted advertisements or marketing communications that we believe will be valuable to you. For deeper insights into how targeted advertising operates, please explore the Network Advertising Initiative’s (“NAI”) informative page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can opt out of targeted advertising using the following links:

[[ INCLUDE OPT-OUT LINKS FROM WHICHEVER SERVICES BEING USED. COMMON LINKS INCLUDE: FACEBOOK - https://www.facebook.com/settings/?tab=ads GOOGLE - https://www.google.com/settings/ads/anonymous BING - https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads ]]

You can also opt out of certain services by visiting the Digital Advertising Alliance’s opt-out portal at: